Art, embedded in society as an extraordinary "deviation," has the power to shake people's perceptions and imagination.
By materializing situations and choices that do not yet exist in reality within spaces, we open the door to creative thinking that promotes social evolution.
Although this impact is difficult to quantify, the heterogeneous stimulation of art indeed transforms the quality of spaces and awakens people's creativity.
Creation cannot be accomplished by logic alone. By introducing artistic expressions filled with extremes and extraordinary serendipity into spaces, we open breakthroughs in existing organizational structures, inducing new ideas and innovation.
These characteristics of art also effectively serve as a means for companies and brands to engage in dialogue with society.
A company's philosophy and principles, as well as cutting-edge technologies and materials not yet understood by society, are transformed through integration with art into powerful messages that possess critical perspectives and emotional appeal for society.
The forms of communication are diverse, ranging from public art installed on city streets to installation art in venues such as exhibition halls, as well as the planning and operation of art events.
RIDS collaborates with entrepreneurs and researchers who are capable of changing society, sublimating their visions and technologies into art, visually and intuitively representing essential issues and ideas.
By strategically intervening in spaces and organizations oriented toward change, we manifest latent possibilities and promote the sustainable development of companies and society.
Duration: Approximately 1-2 months
Articulate the client's and project's philosophy, as well as the values and issues they wish to present to society, clarifying the core vision of the artwork.
Scope of Work: Interviews / Research on Social Issues & Contemporary Context / Concept Work & Statement Creation
Duration: Approximately 1-2 months
Grasp the gap between the vision and reality, exploring how to express the "deviation" created by this disparity. Refine powerful ideas that are critical and extraordinary.
Scope of Work: Brainstorming / Creative Direction Exploration / Idea Proposals & Concept Deepening
Duration: Approximately 1-3 months
Including space, materials, structure, and visual expression, we concretize works and installation experiences that strongly appeal to the senses. Utilize technology and special materials as needed.
Scope of Work: Rendering Production / Manufacturing & Structural Prototype Design / Experience Simulation & UX Testing
Duration: Varies depending on the object
Create the drawings and designs for actual production, collaborating with construction partners to advance on-site implementation. Coordinate with various specialists in art, space, lighting, etc.
Scope of Work: Design Development & Drawing Production / Coordination & Schedule Management with Construction Companies / Material Procurement & Expression Verification
Duration: Negotiable
Support the exhibition and operation of the completed installation artwork, and handle subsequent dissemination and utilization activities such as publicity, documentation, and reuse.
Scope of Work: Press Release Creation / Photography & Documentation / Exhibition Operation Support